Casey, a radio host, faces a crisis as listener-ship declines. To save his station, WTYT 960, he concocts a plan to host a unique contest. Four contestants will compete to win a grand prize of $96,000 and a mobile home by being the last one standing on a billboard, enduring harsh living conditions.
Billboard
In a desperate bid to boost ratings, a radio station's struggling DJ concocts a bold plan to host a billboard sitting contest, offering four contestants a chance to win big.