Madison Jacobs, an executive at Chester + Wade department store, is tasked with organizing a unique menswear fashion show for sponsor Paul Grant. Grant wants to appeal to female shoppers, so Madison comes up with the idea of a "Styling Santa" instead of the traditional Santa Claus. She enlists the help of Ethan Davis, a childhood friend and talent agent, to find the perfect Santa. Ethan's assistant, Matthew, convinces him to take on the role incognito, as he considers Madison his closest friend and wants to show her another side of himself. However, Ethan doesn't anticipate the complications that arise, including the need to be in two places at once, the suspicions of store security, and the risk of Madison falling for his alter ego, Rafe Hollifield.
Santa's Got Style
A department store executive, Madison, revolutionizes the traditional Santa Claus image by seeking a stylish young model, but her search ends when her best friend, Ethan, agrees to embody her ideal Santa.