Iremar, a skilled vaqueiro, works at a Brazilian rodeo where he takes care of bulls. He shares a truck with his coworkers, including Galega, a mother and exotic dancer, and Zé, a friend and fellow bull handler. Despite their close bond, Iremar's life is about to change as he becomes fascinated with the clothing industry and begins to dream of a career as a fashion designer.
Neon Bull
In the northeastern region of Brazil, Iremar works at a rodeo, but his aspirations lie in the thriving clothing industry, where he hopes to build a brighter future.